January 2016

We are now towards the end of the first month of 2016, and here at Tinker Taylor, we have some very exciting announcements to make!

Recently, we have had some very positive results from a recent video we made for The University Hospital of North Midlands which aimed to show a different side to the University Hospital of North Midlands. This Trust in particular had been struggling to recruit qualified nurses to apply for jobs with them, but with our very creative videos driving a social media campaign, UHNM have successfully created a whole load of extra traffic on their website, facebook and twitter pages.

#ANewKindOfTrust Social Media Campaign!

Below, meet Jon, an inspiring Midlands Air Ambulance Paramedic and UHNM Consultant in Anaesthesia and Previn, a hugely likeable Consultant Interventional Radiologist and family man.

#ANewKindOfTrust follows eight members of staff from UHNM during their time at work and at home. This candid and warm approach has been very well received. These films are not only driving the recruitment campaign, but they are also being used as part of the Trust's induction process and to support internal communications.

Fun Fact: 80% of people remember a video ad they watched on a website in the last 30 days! (Online Publishers Association)
Liz Rix Testimonial
#ANewKindOfTrust campaign was received very positively by the Trust and the wider community, raising the reputation of the Trust and inevitably increased the morale amongst staff members and achieved wider awareness of the work they do.

In fact, UHNM were so happy with the work that we did for them that Liz Rix, Chief Nurse at University Hospital of North Midlands, did a little testimonial for us, telling us how amazing we are (as if we didn't already know!)

The Tinker Taylor Team really appreciate positive feedback from our clients. Knowing that we have made a difference is what makes us work harder. Other than working hard on this campaign, Tinker Taylor have been doing some crazy things over the Holidays.

Lotty Harper #OperationPanto
Meet Lotty Harper, the lovely owner of a Brand Awareness and Boutique Event Planning Service. This Christmas she organised a spectacular Christmas treasure hunt for Emerald Technology staff where everyone dressed up under the theme #OperationPanto for the annual christmas party. Here is a picture of Lotty herself, next to what seems to be the grizzly Wolf from Little Red Riding Hood..

But this Christmas party wasn't any old 'lets dress up like panto characters' christmas party, the employees were sent across the city with different clues which led to them buying products to donate to the homeless charity St. Basils. Because lets face it! Christmas is for giving, right?

Check out the video we made for the event and start feeling all Christmassy and creative inside..

-Mariam TT

If you know of a business who might be interested in our video services, we would love it if you'd hit the Forward/Share button above and send on our newsletter. We make videos for organisations of all sizes so call us on 0121 285 6207 if you want to explore the options.

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