Serious about Carbon Reduction - Tinker Taylor and Ecologi
In line with our pledge to sustainability we have signed up to Ecologi - a fantastic company who are investing our money into a broad range of carbon reduction projects all over the world.
Who are Ecologi?
Ecologi invest your company's money into a huge amount of projects with an aim to create a greener world! With real-time carbon footprint analysis, pictures of where trees are planted, and updates on their Sustainable Development Goals - it always keeps you in the loop of how your money is making a real difference.
It’s now common knowledge that one of the best tools to tackle the climate crisis and keep our temperatures from rising above 1.5C is to plant trees. Ecologi has already planted 32,827,629 trees and reduced 1,279,476 tonnes of CO2 from being released into the atmosphere.
What have we achieved with Ecologi?
So far, Ecologi has invested our money into planting 98 trees in Madagascar, Kenya and Nicaragua, as well as into a variety of Sustainable Development Goals. These include Affordable and Clean Energy, No Poverty, and Good Health & Well-being.
We are serious about making our company as sustainable and ecologically responsible as possible. We've recently signed up to the new Electric Car Salary Sacrifice Scheme, a cycle-to-work scheme, and have switched to using only The Sustainable Print Co. for our mass printing needs. We urge other companies to do the same, if they can!
Promotional Video for The Mockingbird Cinema's Crowdfunder!
Last week, we had the pleasure of making a promotional video for The Mockingbird Cinema, free of charge, in order to promote their recent crowdfunder: support for a brand new screen!
The Mockingbird is a fully independent cinema and an iconic place for the West Midlands' ever-growing community of film-makers and film lovers. Focusing on providing a platform for media outside the mainstream, The Mockingbird is a great purveyor of diversity in film. They've had such a big impact on Birmingham's creative community and so we wanted to help by doing what we do best - making an eye-catching video! Their crowdfunder page can be found here.
We could keep writing about the importance of video, but instead we suggest you take a look at this animation we made to explain why you should use video in 2022!
We're Saving Employees up to 40% on our new Electric Car Salary Sacrifice Scheme!
What is the Scheme?
Similar to a Cycle-to-Work scheme, our new Electric Car Salary Sacrifice Scheme, in partnership with Octopus Electric Vehicles, means that Tinker Taylor employees can now benefit from a brand new (electric) vehicle which is paid monthly via their gross salary - saving them up to 40% on the cost of driving.
Why the ECSS?
We gravitated towards this scheme as a part of our drive to be more environmentally conscious (see our pledge to sustainability here.)
There are huge benefits to our employees and to the environment;
- Zero tailpipe emissions
- Free/discounted parking
- Savings on fuel, servicing maintenance and repair
- Future proofed for Clean Air Zones (and we know all about clean air zones - see our video on this for Birmingham City Council here!)
- Exempt from Road Tax
- Home charging grants
- No Congestion charge
These benefits will help massively when travelling to and from film shoots - cutting our corporate carbon footprint with zero-emission miles. AND, we’re cutting air pollution in our community- win, win!
Our editor in chief was so excited about this, he ordered his new electric car within 24 hours of Tinker Taylor launching the scheme!
Here’s to making Electric Dreams come true for all of our wonderful TT staff!
We've Started Cyclescheme - and We Love it
Cyclescheme is a great programme that offers employees 25% - 39% off the cost of a new bike. We are pleased to share that we have begun participating in the scheme.
Our Internships for UoB Students
Seven Years Strong
At Tinker Taylor, we have an excellent relationship with the University of Birmingham. To date, we’ve given twelve UoB students from the Film and Television: Research and Production Masters internships over the last seven years, with two more joining us in 2022. We have given full-time employment to five of our interns, upon graduation, all of whom have thrived!
What We Offer
We really want those who do placements with us to feel like they've gained legitimate insight into the video production industry. We ensure that everyone who joins us for their 12 weeks becomes genuinely involved in making a difference to our company; helping with all stages of production; diving into social activities and joining crew on shoots whenever possible.
We know that valuable work experience is hugely advantageous to students. Whether you're freelance or full-time, actual experience is the most valuable tool you can have for building your career. Our connection to this Masters course has been a great way for us to help as many young people as we can to kick-start their careers, and we look forward to continuing with this productive collaboration!
We had to include this video because it holds a special place in our hearts - take a look at our 2021 Table Tennis Tournament, which our fantastic intern at the time, Sherif, joined in on!
Transforming our Security with Cyber Essentials
We are pleased to announce that we have been officially accredited with the Cyber Essentials Certification! Our cyber security has been totally transformed, with all internal security processes being updated and streamlined.
What is Cyber Essentials?
Cyber Essentials is a government backed scheme that assists companies in protection against potential cyber-attacks. Accreditation is awarded once a self-assessment is completed; which includes the addressing of existing cyber security processes. This then proves that adequate measures are in place to protect a company’s internal systems from cyber attacks.
From a commissioning perspective, this is a noteworthy update for us. As of recently, a large number of government and public sector organisations are requiring suppliers to have Cyber Essentials in order to carry out services on their behalf. We are glad to be able to prove that our system is fully protected and authorised with this certification!
In line with our sustainable and responsible business pledges, it is paramount to us that we update our systems regularly and within government guidelines to ensure maximum security for our business, clients and supply chain.
We are looking forward to being able to collaborate with more public service providers and provide yet more engaging, inspiring and highlyeffective video driven campaigns.
Tinker Taylor is Officially Listed on the CCS Communications Marketplace
Hot off the Press! Tinker Taylor Video Content Agency is now officially listed on the Crown Commercial Services Communications Marketplace. Not quite the stock exchange, but from a commissioning perspective, this is a real win!
What is the CCS Communications Marketplace?
Communications Marketplace is for the use of UK public sector bodies, including (but not limited to) Central Government Departments and their Agencies, Non-Departmental Public Bodies; NHS Bodies and Local Authorities.
It is a platform that can be used to search for suppliers to provide specialist services on low-value work (under £100,000); an advanced contracts directory that can be easily used to invite suppliers to provide contract services, or to compete for contracts that are within their field of work.
Our move onto this framework will create an easier and more streamlined approach for these organisations to access our expertise.
How Does it Work?
In order to use the Communications Marketplace, you must firstly be registered on the Government eMarketplace. Guidance on how to register is available here. Access will then be granted to the contracts directory where you can search for our services.
Specifically, Tinker Taylor’s services fall under the following areas:
The portal allows you to contact Tinker Taylor for a quote, with the confidence and knowledge that we have passed the robust verification process.
We are looking forward to being able to collaborate with more public service providers and provide yet more engaging, inspiring and highlyeffective video-driven campaigns.
We're thrilled to announce that we've been nominated by global awards programme The Drum Awards as a finalist in their upcoming Social Media awards! Working for West Midlands Police, our videos for the #WeNeedYourSkills campaign have been recognised as great practice in Social Media. The winner will be announced on 11th November and we can't wait to attend the event alongside some great agencies and brands.
In Spring 2021, we were approached by WMP to aid in the recruitment of approximately 3000 new officers. We created a campaign which includes 3 short films crafted and filmed by the Tinker Taylor team and Director of Photography James Stoneley. Each film presents a member of the public in distress, who is helped by a friend or relative - however as the story unfolds, it is revealed that the 'helpful friend' is in fact a police officer.
The impact of these videos was huge - after just 7 days of their run on social media, applications to the WMP rose to over 250 per week; a six fold increase on the week before. The success of this campaign illustrates how impactful high quality video is, for translating relatable issues and stories. Take a look at their full portfolio here.
Sam Taylor, Creative Director at Tinker Taylor explains:
“We are a team of film makers, moved and driven to deliver outstanding results for all our clients, however it is especially gratifying when our work leads to a positive, meaningful social change. Our HQ is in Digbeth and we are all members of the public that WMP serve, so this project was one we very much wanted to deliver. The fact that the video driven campaign has shortlisted for a national Drum award makes me exceptionally proud.”
To find out more about these awards and have a look at the nominees, see here.
Tinker Taylor's Pledge to Sustainability
According to a recent ALBERT Sustainability survey, nearly half of all young people ranked climate change and the destruction of nature as the most serious issue affecting the world today, more pressing than war or inequality (World Economic Forum, 2017). It’s also something that’s keeping them up at night. 62% of young Britons said climate change made them fearful for the future (Broadbent et al. 2017).
The team at Tinker Taylor want to make changes, both big and small, to become more sustainable. We've pledged to use The Sustainable Print whenever we need printing services, such as our new business cards, made of biodegradable 100% recycled paper and eco-friendly ink and are carbon offset with the World Land Trust.
We've also pledged to make changes to our production process, such as always sending documents electronically, rather than physically - and we now take iPads on location, with documents requiring signatures, being signed electronically.
Two of our team are ALBERT trained, and everyone else will go through the training in 2022. This is an excellent scheme which gives insight and training for production companies who are making changes to be sustainable. It offers a bespoke carbon calculator to work out the carbon footprint of production, as well as proper instruction of how a company can reduce their emissions.
This is just the beginning of our mission to implement a system that is consistently mindful of sustainability. We will continue to learn and take on advice and pledge to make more decisions based on sustainability moving forward!
Tinker Taylor x The Clean Kilo
The Clean Kilo is the largest zero-waste supermarket in the UK and we are lucky enough to have them as our neighbours here in beautiful Digbeth, Birmingham. Their ethos is to sell plastic-free products, source as local as possible and reduce food waste.
The Tinker Taylor team are so impressed with the enterprise, we decided to offer to produce a promotional film for them, free of charge, to help spread the word and raise their profile locally. See what you think!
Sourcing locally helps cut carbon emissions, keeps money in the local community and improves rural-urban links. Next time you're in town, make sure to stop by The Clean Kilo!