Six cinematic adverts, each inspired by a different film classic. A visually-striking campaign, blending fun ideas, technical craft, and standout creative execution.
Our videos for BES have helped to achieve a 17% increase on return on ad spend, and a 46% revenue boost.
Following the success of three previous campaigns, BES came back to us and said – let’s go bigger! (This is just one of the reasons why we love working with the BES team!) We pitched the creation of six cinematic adverts, each inspired by a different film classic, across six wildly different locations.
From Peruvian temples and the Great Plains of America, to outer space, the ambition was huge, but recreating six impossible-to-film environments traditionally would have meant an impossible production budget.
We brought Hollywood-scale storytelling to BES using virtual production technology.
Each film was built inside a fully immersive LED environment, with Unreal Engine creating the worlds around the cast in real time. Camera tracking, interactive lighting and a huge array of production technology allowed us to move seamlessly between locations while keeping the performances and visuals grounded in-camera.
This BES campaign builds on the success of the three campaigns that came before it, taking the scale, ambition and cinematic storytelling to another level.
Previous campaigns have delivered phenomenal viewing figures and driven significant traffic to the BES website, and the latest campaign is already showing the same potential. With just one of six films currently live, there’s plenty more to come. Watch this space!
You can find more of our work for BES here.
"We are very happy with all the high quality videos produced by the Tinker Taylor team over this time. From the initial creative brief to the final product Tinker Taylor have always listened to our requirements and then delivered the vision (and more!) with a first-class professional finish.
John Quigley
Marketing Manager, BES
We love to work with purpose-driven organisations and people who share our ambition to drive positive change. It’s why we are filmmakers: to inspire, educate, and motivate audiences. We are master collaborators and solution-driven. Beyond purpose, our videos make an impact. Every—single—time.
Get updates on our latest news, film releases and behind-the-scenes footage.
