BES - Social-First Ad Campaigns

Each quarter, we collaborate with BES to craft engaging, playful ads that enhance their paid social media campaigns and drive sales growth.

Our videos helped achieve a 17% increase in return on ad spend and a 46% revenue boost.

Brief

BES stands out with its impressive 9 PM cut-off for next-day delivery, exceptional customer service and tech support, and a vast product range. Each quarter, our talented creative team develops engaging concepts that reinforce these key selling points while resonating with tradesmen through a lighthearted, playful approach.

Creative

Our creative team loves thinking outside the box for BES. In one series, we surprised tradies by having someone on-screen chat directly to them, whether they’re relaxing at home with the TV on or lost in a period drama at the cinema. We also brought in humor with an actor speaking directly to the camera in their warehouse, and a nervous tradesman realising he’d forgotten the part—dramatically exaggerated with a ‘Jaws’ style camera zoom. Our fresh ideas keep the creativity flowing, all with one goal in mind: driving sales for BES!

Results

Our last campaign helped BES achieve a 17% increase in return on ad spend and a 46% revenue boost, compared to the month before. This highlights the power of strategic, engaging video content in driving measurable results for trade-focused brands. In fact, we’re now on our fifth series of ads for BES, continuing to deliver fresh, high-performing content that keeps their audience engaged and sales growing!

More of Our Work With BES

What Our Clients Say

We are very happy with all the high quality videos produced by the Tinker Taylor team over this time. From the initial creative brief to the final product Tinker Taylor have always listened to our requirements and then delivered  the vision (and more!) with a first-class professional finish.
 
The Tinker Taylor team are very easy to work with as they all take great pride in their work. They fully understand business needs using their wealth of experience to produce highly polished video content that continues to get BES results within our social media and online advertising campaigns. BES would not hesitate to recommend Tinker Taylor for all your video production as they really go the extra mile to make sure that our videos stand out from the crowd.

John Quigley

Marketing Manager, BES

How Can We Help?

Get in touch today to book a free consultation meeting to chat through your needs!

We love to work with purpose-driven organisations and people who share our ambition to drive positive change. It’s why we are filmmakers: to inspire, educate, and motivate audiences. We are master collaborators and solution-driven. Beyond purpose, our videos make an impact. Every—single—time.

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